| Websites, emails, newsletters, press releases, TV, radio, online marketing that includes SEM, PPC, link building, online communities, affiliate and affinity programs.
How do you tell people about your Brand?Your marketing message is NOT your Brand |
| Search engines, websites, online articles, ask friends on Facebook and Twitter, interact on social communities. Maybe even posted a question on a blog or two.
![]() How do people find out about your Brand?Customer engagement: |
Internet marketing strategy starts with research. You have to understand the strengths and weaknesses of your brand, your competitors and your target audience.
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